WHDECKS.
Playing-card and accessory e-commerce bringing the visual language of cardistry into a digital experience.
CLIENT
WHDECKS
WHAT WE DID
Website
E-commerce
WHO MADE IT
WHE StudioDigital project
WHDECKS connects playing cards, accessories and cardistry culture in an e-commerce experience with its own character.
The project
The website uses high-contrast photography, black and white and large-scale typography to introduce the brand. Its opening puts cards and hands in the foreground, bringing the practice of cardistry to the center of the composition.
The experience
The page combines a manifesto, featured products and a lookbook. The catalog separates cards and accessories, while product pages continue the journey to the shopping bag. The customer account provides access to orders.
Product and culture
The presentation of WH Escape Time and Classic Blue connects the details of the decks to the brand’s visual world. Motion follows this direction, relating navigation to the expressiveness of the cards.
In motion
Design
comes alive.
Every detail is part of the experience. Keep scrolling to discover.
